Services.

Market research.

Deep insights from clinical and consumer perspectives

Unlock deeper insights with research built on real peer-to-peer clinical conversations and proven consumer expertise. At Pierian Consulting, we combine clinical credibility with real-world consumer understanding, delivering research that fuels smarter healthcare innovation and market success. Our comprehensive approach helps clients validate product-market fit, anticipate market needs, and design evidence-based strategies.

Clinician-led research

As a clinician, Sean brings a unique peer-to-peer approach to research engagements with healthcare practitioners, especially fellow clinicians. This means the dialogue is both authentic and insightful, leading to nuanced feedback that only trusted peers can elicit. Sean’s background as a critical care physician and his training in biomedical science ensure that even the most complex medical and scientific concepts are understood, probed, and translated into actionable recommendations that matter to innovators and stakeholders.

Consumer and usability expertise

Mirja complements our clinical research with decades of hands-on experience in consumer research, spanning both qualitative and quantitative methods. Her long-standing involvement in consumer testing guarantees that every project gains a robust understanding of user attitudes, behaviours, and unmet needs. Mirja is also experienced in usability testing, helping ensure that products are intuitive, practical, and well received by the target audience.

Strategy formulation.

Strategies that resonate

Create strategic clarity to transform healthcare ideas into market-ready realities. Pierian Consulting puts patients, consumers, and customers at the centre of every plan—ensuring strategies are grounded in real-world evidence and stakeholder insights so business models truly resonate with patients, providers, and payers.

Evidence-based, stakeholder-centered

Pierian Consulting helps innovators with segmentation, targeting, brand positioning, go-to-market planning, and pricing—combining proven frameworks with practical market intelligence and opportunity analysis.

Market and opportunity analysis

Effective strategy demands a clear view of the landscape. We provide detailed market and competitive analysis as well as opportunity sizing—identifying unmet needs, market demand, and the most promising routes to differentiation, entry, or growth.

Strategy implementation.

From vision to execution

We help healthcare innovations reach their full potential by turning actionable strategies into real-world results. Our approach bridges the gap between planning and execution, offering hands-on support every step of the way to ensure a seamless commercialisation journey.

End-to-end commercialisation support

From early product development guidance through to successful product launches, we provide comprehensive commercialisation support. This includes identifying critical path activities, building robust go-to-market plans, and solving practical challenges as they arise.

Strategic partnerships and leadership integration

We enable clients to build the right partnerships for sustained growth—connecting innovators to strategic partners, industry experts, and key stakeholders. Where needed, our team can also step in with leadership integration roles like interim CEO, CPO, CMO, Medical Advisor, or Board Member, directly embedding experienced expertise within client organisations.

Hands-on, action-oriented delivery

Our team is deeply involved in the execution process, working side-by-side with client teams to rapidly move from strategy to market. This practical, integrated support shortens time-to-market, addresses risks as they emerge, and increases the likelihood of market adoption.

Partnerships & licencing advisory.

Confident decisions for healthcare growth

Gain expert support to identify, structure, and realise valuable healthcare partnerships and licensing opportunities. Pierian Consulting draws on deep clinical and commercial experience to help innovators, companies, and institutions assess strategic alliances, mitigate risks, and unlock new growth.

Partnership structuring & licensing support

From initial opportunity assessment to negotiating terms and integration, Pierian Consulting guides clients through every step. Our track record includes structuring successful partnerships and licensing deals with global diagnostics and pharmaceutical leaders, as well as government stakeholders. We help turn clinical insight and market intelligence into scalable, profitable partnerships.

Due diligence & market assessment

Our team delivers rigorous due diligence and market assessments tailored for partnership and licensing arrangements. We analyse scientific, regulatory, and commercial realities, uncovering strengths and challenges that shape negotiation and collaboration decisions. Clients benefit from our hands-on understanding of healthcare business dynamics—ensuring every detail is considered.

Connect with us and discover how our solutions can help realise your organisation’s goals!